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The Manila Electric Company (Meralco), the country’s largest electric distribution utility, has reaffirmed its commitment to meeting the evolving needs of its customers through a stronger focus on innovation, reliability, and customer empowerment.

Speaking at a recent media roundtable, senior Meralco leaders highlighted how the company continues to invest in customer-centric initiatives that enhance service delivery and elevate customer experience. With millions of Filipino households and businesses depending on Meralco for reliable electricity, the company underscored that its role goes beyond supplying power — it is also about enabling customers to thrive in an increasingly digital and fast-paced world.

First Vice President and Head of Customer Retail Services Charina P. Padua, Senior Vice President and Chief Revenue Officer Ferdinand O. Geluz, and Vice President and Head of Corporate Communications Joe R. Zaldarriaga outlined strategic programs designed to address changing customer expectations. These include the introduction of innovative and digital solutions aimed at making service more accessible and convenient, while ensuring the continued delivery of stable and dependable electricity across its franchise area.

Meralco emphasized that its 24/7 operations are anchored on its mission to empower customers with timely information, responsive service, and platforms that allow them to take greater control over their energy use. The company is also accelerating its digital transformation to simplify processes and improve responsiveness to customer concerns.

Through these initiatives, Meralco leaders signaled a clear message: the company remains steadfast in its responsibility to serve and adapt, ensuring that Filipino consumers receive the quality of service they deserve in a changing energy landscape.