ENTERTAINMENT & LIFESTYLE
Advocates Philippines
Runners Take Over SM Southmall For Under Armour Home Turf Challenge
Photo credit: SM Southmall
The energy was electric as SM Southmall became the ultimate fitness arena for the 4th leg of the Under Armour Home Turf Challenge. What started as a simple race quickly transformed into a powerful display of endurance, camaraderie, and community spirit.


Hundreds of runners—from first-timers to seasoned athletes—gathered to test their limits and celebrate their shared passion for fitness. The event went beyond competition; it was a reminder that running is not just about speed, but about strength, resilience, and connection.


Participants sprinted through the course with determination, cheered on by an enthusiastic crowd. The sea of sneakers and bright athletic gear painted a vibrant picture of unity, proving that the challenge had evolved into more than just a sporting event—it had become a movement.


By the end of the day, every stride told a story of commitment and drive. The Under Armour Home Turf Challenge continues to inspire Filipinos to get moving, stay healthy, and keep pushing forward—one race at a time.

We are dedicated storytellers with a passion for bringing your brand to life. Our services range from news and media features to brand promotion and collaborations. 

Interested? Visit our Contact Us page for more information. To learn more about what we offer, check out our latest article on services and opportunities.