BUSINESS
Advocates Philippines
BingoPlus Raises The Stakes With BMW Hybrid Giveaway For VIP Players
Photo credit: BingoPlus VIP Club
The BingoPlus VIP Club is taking digital entertainment rewards to a new level with the launch of “Race To The Top,” a monthly campaign that gives top players the chance to win a BMW X1 Hybrid along with other luxury perks.
The campaign, which officially kicked off this May, is designed exclusively for BingoPlus VIP members — a group the platform now refers to as the “New Nobility.”
Unlike the usual raffle-style promos common in the gaming industry, Race To The Top uses a leaderboard system that rewards consistent engagement and activity over time. Each month, top-ranking VIP players can unlock premium prizes and experiences.
For Round 1, running from May 1 to 31, the top 18 players are set to receive luxury rewards, headlined by the BMW X1 Hybrid as the grand prize.
Beyond the car giveaway, winners may also enjoy curated luxury travel packages across the Philippines and international destinations in Asia and other parts of the world. Exclusive events and personalized celebrations are also part of the growing VIP ecosystem being developed by BingoPlus.
The move reflects a bigger shift in how digital entertainment platforms are approaching customer loyalty. Instead of focusing only on bonuses, cashback offers, or in-game rewards, BingoPlus is leaning toward lifestyle-driven experiences for its most active users.
“It is not just the scale that stands out, but the intent—that the BingoPlus VIP Club does not settle for the ordinary, nor the occasional,” the company said in a statement.
The platform added that the campaign reflects its commitment to delivering experiences “Crafted with a Filipino Heart, Delivered at a Global Standard.”
Owned by DigiPlus Interactive Corp., BingoPlus has become one of the country’s leading digital entertainment platforms since launching in 2022. The company says the VIP Club is part of its broader push to combine gaming, entertainment, travel, and exclusive access into one premium experience.
DigiPlus Interactive Corp. operates several digital entertainment platforms in the Philippines, including BingoPlus, ArenaPlus, and GameZone.
The campaign, which officially kicked off this May, is designed exclusively for BingoPlus VIP members — a group the platform now refers to as the “New Nobility.”
Unlike the usual raffle-style promos common in the gaming industry, Race To The Top uses a leaderboard system that rewards consistent engagement and activity over time. Each month, top-ranking VIP players can unlock premium prizes and experiences.
For Round 1, running from May 1 to 31, the top 18 players are set to receive luxury rewards, headlined by the BMW X1 Hybrid as the grand prize.
Beyond the car giveaway, winners may also enjoy curated luxury travel packages across the Philippines and international destinations in Asia and other parts of the world. Exclusive events and personalized celebrations are also part of the growing VIP ecosystem being developed by BingoPlus.
The move reflects a bigger shift in how digital entertainment platforms are approaching customer loyalty. Instead of focusing only on bonuses, cashback offers, or in-game rewards, BingoPlus is leaning toward lifestyle-driven experiences for its most active users.
“It is not just the scale that stands out, but the intent—that the BingoPlus VIP Club does not settle for the ordinary, nor the occasional,” the company said in a statement.
The platform added that the campaign reflects its commitment to delivering experiences “Crafted with a Filipino Heart, Delivered at a Global Standard.”
Owned by DigiPlus Interactive Corp., BingoPlus has become one of the country’s leading digital entertainment platforms since launching in 2022. The company says the VIP Club is part of its broader push to combine gaming, entertainment, travel, and exclusive access into one premium experience.
DigiPlus Interactive Corp. operates several digital entertainment platforms in the Philippines, including BingoPlus, ArenaPlus, and GameZone.
May 18, 2026
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