BUSINESS
Advocates Philippines
BPI Teams Up With Disney For Themed Customer Offers
Photo credit: BPI
As it celebrates 175 years of serving Filipinos, Bank of the Philippine Islands (BPI) is stepping into a new phase with a major collaboration involving The Walt Disney Company Southeast Asia and its affiliates.
The partnership will make BPI the first bank in the Philippines to bring together four of Disney’s regional businesses, offering customers access to themed experiences and products inspired by Disney, Pixar, Marvel, and Star Wars. These will span across Disney Consumer Products, Disney Cruise Line, Disney Entertainment, and Hong Kong Disneyland Resort.
The move is part of BPI’s broader push to connect financial services with lifestyle and entertainment, creating more engaging experiences for its customers.
“By bringing together BPI’s legacy of trust and financial empowerment with Disney’s timeless storytelling and characters that continue to inspire people in the Philippines across generations, we are creating more meaningful and engaging ways for our customers to connect with us. This collaboration is about helping families plan, dream, and experience more — while staying true to our mission of building a better Philippines, one family and one community at a time,” said BPI President and CEO TG Limcaoco.
The collaboration also highlights BPI’s focus on innovation and customer-centric services, as it explores new ways to integrate banking into everyday passions and experiences.
For Disney, the partnership presents an opportunity to deepen its connection with Filipino audiences by bringing its stories closer to home.
“Great storytelling underpins everything we do at Disney, and we’re excited to bring Disney stories closer to home for fans and families in the Philippines. We look forward to collaborating with BPI to bring creative products to their customers, reaching people where they are and deepening Filipinos’ connection to Disney, Pixar, Marvel and Star Wars,” said Alex Baillie, Vice President & General Manager, South Asia Pacific, Disney Consumer Products.
With this collaboration, both companies aim to blend finance and entertainment in a way that resonates with Filipino families, offering new ways to plan, spend, and enjoy experiences tied to some of the world’s most iconic brands.
The partnership will make BPI the first bank in the Philippines to bring together four of Disney’s regional businesses, offering customers access to themed experiences and products inspired by Disney, Pixar, Marvel, and Star Wars. These will span across Disney Consumer Products, Disney Cruise Line, Disney Entertainment, and Hong Kong Disneyland Resort.
The move is part of BPI’s broader push to connect financial services with lifestyle and entertainment, creating more engaging experiences for its customers.
“By bringing together BPI’s legacy of trust and financial empowerment with Disney’s timeless storytelling and characters that continue to inspire people in the Philippines across generations, we are creating more meaningful and engaging ways for our customers to connect with us. This collaboration is about helping families plan, dream, and experience more — while staying true to our mission of building a better Philippines, one family and one community at a time,” said BPI President and CEO TG Limcaoco.
The collaboration also highlights BPI’s focus on innovation and customer-centric services, as it explores new ways to integrate banking into everyday passions and experiences.
For Disney, the partnership presents an opportunity to deepen its connection with Filipino audiences by bringing its stories closer to home.
“Great storytelling underpins everything we do at Disney, and we’re excited to bring Disney stories closer to home for fans and families in the Philippines. We look forward to collaborating with BPI to bring creative products to their customers, reaching people where they are and deepening Filipinos’ connection to Disney, Pixar, Marvel and Star Wars,” said Alex Baillie, Vice President & General Manager, South Asia Pacific, Disney Consumer Products.
With this collaboration, both companies aim to blend finance and entertainment in a way that resonates with Filipino families, offering new ways to plan, spend, and enjoy experiences tied to some of the world’s most iconic brands.
Apr 23, 2026
We are dedicated storytellers with a passion for bringing your brand to life. Our services range from news and media features to brand promotion and collaborations.
Interested? Visit our
Contact Us page for more information. To learn more about what we offer, check out our latest article on services and opportunities.
