Business News

Advocates PH

October 15, 2020

Grab Appoints New Philippines Country Head

Photo Credit: Grab Official Website
Ride hailing platform Grab Philippines has announced the appointment of Grace Vera Cruz as country head effective October 15.

In a statement, Grab said Cruz brings more than 15 years of business experience and vast industry knowledge to drive Grab’s mission in the Philippines.

Prior to Grab, she was Managing Director of Seawood Resources, a Philippine-based investment company with a global footprint, and has held key positions in McKinsey & Co., CLSA Exchange Capital, and Shell.

Grab serves 18 cities throughout the Philippines. It is the leading ride-hailing and on-demand food-delivery app, and also provides groceries and package delivery, concierge (pabili) services, bill payments, and financial services.

"[Cruz] will focus on creating deeper synergies across Grab’s suite of services, including on-demand transport, food and mart deliveries, and e-payments and financial services, to better serve customers, driver-partners, merchant-partners, and corporate partners in the Philippines as One Grab," the company said in a statement.

The company said Cruz will also spur its "Grab for Good" initiatives to contribute to the country's development.

“I am proud to be joining Grab Philippines, a company that has made a conscious effort to help our communities respond to the COVID-19 pandemic through GrabBayanihan. I look forward to working with the team to leverage Grab’s technology and innovation to help Filipino communities safely and sustainably recover from the impact of the COVID-19 pandemic,” Cruz said.

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